Blogging Series: What is a Blog Hop?

Blog Hops

If you don’t have your own blog, the terminology that bloggers use can seem like a foreign language. Here, we take some time to explain blog hops and dive a little deeper into how they can benefit your business. So What is a Blog Hop?

What is a Blog Hop?

According to Life with Levi “A blog hop is a list of blogs related to a similar topic”. Blog hops are usually facilitated by a javascript code called a linky, which lists all of the participating blogs and provides links to each of their respective blog posts. This means that a reader can click on the links and find related content quickly and easily!

Linky’s can connect participating bloggers for themed giveaways, or they can connect articles on a similar topic.

Looking to Build a Following for Your Business?

Lots of blogs host sponsored reviews and giveaways, and for home-based businesses, blog hops are a great way to get your name out!

Blog hop giveaways are usually even more effective than regular sponsored giveaways because they have a greater reach. A single giveaway is usually promoted by the hosting blogger alone, whereas blog hops benefit from the traffic that loops through multiple blogs. This means that you have more than 1 blogger working for you to effectively get your name out to a wider audience! For many of the larger cloth diaper blog hops, it’s not unusual for a participating giveaway sponsor to reach at least 600 prospective customers, and sometimes many more!

Do You Write a Blog?

Participating in blog hops can help you build exposure for your blog and gain new followers.

A blog hop is also a great way to get to know fellow bloggers and get a feel for the content they write. Who knows, you might even find some inspiration for your next blog post!

Blog Hops for Readers

If you’re interested in learning more about a particular topic, blog hops can help you connect to several different sources for information.

And then there’s the giveaway blog hops! Do you like to win free stuff? Really, who doesn’t? The internet is full of great giveaways, but the odds on blog giveaways usually can’t be beat! Giveaway blog hops are very popular for bloggers and readers alike. When a reader finds a giveaway blog hop, they are instantly connected to multiple giveaways, focused on a single theme. Cloth diaper and other family friendly blog hops are very popular with parents.

How to Get Involved in a Blog Hop

Blog hops are usually organized a few months in advance. Since they require the coordinated efforts of several bloggers, plus sponsors and promotional partners. If you’re interested in participating in a blog hop, connect with your favorite bloggers and ask them about upcoming events.

Another great way to find blog hops is to look at some that are currently running. Many blogger groups organize hops on a regular basis. So, even if you’ve missed one, there is likely another one coming up that you can take part in!

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